Privacy Policy

Effective date: 1 January 2026

SHROOK Media Group ("we", "us", or "our") is operated by TAKO CORPORATION PTY LTD. We are committed to protecting your privacy and handling your data in accordance with applicable data protection laws. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our website, services, and products, including our AI-enhanced review aggregation, editorial content, and SHROOKScore-related services.

1. Information We Collect

We may collect the following categories of information:

  • Information you provide: Name, email address, company name, and other details you submit via contact forms, newsletter sign-ups, or when engaging with our marketing or partnership offerings.
  • First-party intent and usage data: How you interact with our websites and services (e.g. pages viewed, content consumed, and preferences). We use this to improve our services and to support our AI-driven review aggregation and editorial framework.
  • Technical and device data: IP address, browser type, device information, and similar identifiers, where necessary for security, analytics, and service delivery.
  • Review-related data: Where you participate in our review network or consumer feedback programmes, we may process your feedback and related identifiers in line with our transparency and source-reference practices.

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our digital network and services.
  • Operate and improve our AI-enhanced review aggregation and SHROOKScore methodology.
  • Deliver industry-specific editorial content and personalised experiences where appropriate.
  • Respond to enquiries and communicate with you about our services.
  • Comply with legal obligations and protect our rights and the security of our systems.
  • Analyse usage patterns to improve our offerings and for internal reporting.

3. Legal Basis for Processing

Where required by law (including in the UK and EEA), we process personal data on the basis of: your consent; performance of a contract; our legitimate interests (e.g. improving services, security, analytics); or compliance with legal obligations. We adhere to global data protection standards in our handling of first-party intent data and related processing.

4. Sharing and Disclosure

We may share your information with service providers who assist us in operating our business (e.g. hosting, analytics, communication tools), subject to appropriate contractual safeguards. We may also disclose information where required by law or to protect our rights. We do not sell your personal data for third-party marketing purposes. Our verified collaborations with data and technology partners are governed by our commitment to compliance and transparency.

5. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, to comply with legal obligations, or to resolve disputes. Retention periods may vary by type of data and purpose of processing.

6. Your Rights

Depending on your location, you may have rights to:

  • Access and receive a copy of your personal data.
  • Rectify inaccurate or incomplete data.
  • Request erasure of your data in certain circumstances.
  • Restrict or object to certain processing.
  • Data portability where applicable.
  • Withdraw consent where processing is based on consent.
  • Lodge a complaint with a supervisory authority.

To exercise these rights, please contact us using the details below.

7. Cookies and Similar Technologies

We may use cookies and similar technologies to operate our sites, remember preferences, and analyse usage. You can manage cookie preferences through your browser settings. Some features may depend on certain cookies being enabled.

8. International Transfers

Your information may be transferred to and processed in countries other than your own. Where we transfer data internationally, we implement appropriate safeguards (such as standard contractual clauses or adequacy decisions) as required by applicable law.

9. Security

We implement technical and organisational measures to protect your data against unauthorised access, loss, or misuse. Our approach aligns with our commitment to data privacy and security as part of our capabilities and compliance framework.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page and update the effective date. We encourage you to review this policy periodically.

11. Contact Us

For privacy-related enquiries, to exercise your rights, or for data protection matters, please contact us: